I was a featured speaker at the recent Small Business Sales and Marketing Summit at the Glenpointe Marriott. I asked the organizers who the typical attendees would be so I could tailor my speech to the audience. However, I got a very broad response: business owners, professionals, entrepreneurs, business executives, and the like. The diversity of the attendees made it a challenge to pick a topic until I came up with what I thought was the perfect universal theme – “How This A.I. Will Change Your Business and Life.”
Before you tune out, let me just say that my A.I. speech was not a discussion about a complex algorithm or a revolutionary technology; rather, it was about a fundamental principle deeply ingrained in human interaction and success: A.I. = Attention and Intention. In the ever-evolving landscape of modern life and commerce, this approach, rooted in mindfulness and consciousness, is the key to personal fulfillment and business success.
My “A.I.” implies the deliberate cultivation of attention and intention in every action and decision. In the context of personal growth, it means being present in the moment, fully engaged with one’s surroundings, and attuned to the needs and objectives that drive us forward. It’s about living mindfully, with purpose and clarity, navigating life’s challenges with resolve and resilience.
In today’s fast-paced world, where distractions thrive, and multitasking is glorified, the practice of “A.I.” offers a sanctuary of focus and awareness. By honing our ability to direct attention where it matters most, we become skilled at discerning priorities, making informed choices, and nurturing meaningful connections with others. Whether in our careers, relationships, or personal endeavors, the ability to stay attuned to the present moment enables us to seize opportunities, overcome obstacles, and lead lives of purpose and fulfillment.
In the realm of business, the principles of “A.I.” hold even greater significance. In an era characterized by fierce competition and fleeting consumer loyalty, companies that prioritize attention and intention stand out as beacons of trust and reliability. Rather than viewing customers as mere transactions, these businesses understand the value of genuine engagement and empathetic understanding.
To succeed in today’s marketplace, it’s not enough to simply offer products or services; one must also deliver value and build relationships based on trust and mutual respect. This requires a profound commitment to understanding and addressing the needs of customers, anticipating their desires, and exceeding their expectations at every turn. As a consumer, you owe it to yourself to seek out and demand organizations and professionals that can provide that to you!
Those who embody the philosophy of “A.I.” recognize that sustainable success is built on a foundation of reciprocity and goodwill. Instead of solely focusing on maximizing profits, they prioritize giving back to their patrons, fostering social responsibility, and contributing to the greater good of their community. By aligning their actions with noble intentions and ethical principles, these businesses not only thrive financially but also earn the enduring loyalty and admiration of their members.
The strategy of applying my A.I. method – Attention and Intention – is indisputable, both in personal growth and business achievement. By cultivating mindfulness in our actions and interactions, we shape our destinies and create meaningful relationships and outcomes. Whether as individuals striving for fulfillment or a business aiming for prosperity, the path to excellence begins with a conscious commitment to attention and intention.
Shmuel Shayowitz (NMLS#19871) is President and Chief Lending Officer at Approved Funding, a privately held local mortgage banker and direct lender. Approved Funding is a mortgage company offering competitive interest rates as well as specialty niche programs on all types of Residential and Commercial properties. Shmuel has over 20 years of industry experience, including licenses and certifications as a certified mortgage underwriter, residential review appraiser, licensed real estate agent, and direct FHA specialized underwriter. He can be reached via email at Shmuel@approvedfunding.com.
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